Earning money beyond their salary has always been a serious challenge for professors. In the current financial situation, it is quite hard for a tenured professor to live comfortably on a basic salary.
Despite being exceptionally good in their field, professors fail to generate additional income.
Power Your Research Program is developed to enable tenured professors to earn beyond their salaries by utilizing their potential and research projects. Whether you need media placement or want to acquire funding from interested investors, I can help you grab the right opportunities by using this practical system for career growth.
How to Leverage your Knowledge beyond Academia?
Creating additional income streams has become essential for the survival of tenured professors. From consulting and speaking engagements to writing books and creating online courses, there are numerous avenues to explore.
For all of these opportunities, you need to work on personal branding and media authority.
Power Your Research program mainly focuses on areas that can help you get recognition in academic communities and media channels.
Here are some actionable strategies that can help tenured professors with the monetization of their expertise beyond academia. You may feel lost at some stage of the process but I will be there to make this journey smooth for you.
- Offer Online Courses
The digital world has made it possible for anyone to learn virtually from experienced professors and instructors. If you are good in your niche and can teach others, creating a practical online course might be the best idea for an additional income stream. There are different online learning platforms that can help you create and publish your course, including:
- Udemy
- Skillshare
- Coursera
- Kajabi
- Podia
- Teachable
- EdX
- LinkedIn Learning
- Speaking from the Stage
Public speaking is a great skill that can be of great use in personal and professional lives. Businesses and industries need experts from specific niches to educate their employees and stakeholders. Tenured professors can offer their expertise and share their knowledge with the audience. You will not get a broader audience to share your research work with but these gigs can make you some handsome income too.
- Publishing Research
Your research work is amazing but publishing via conventional channels can be a costly deal. I help professors with increased media visibility for their great work without the expense of publishing services. When you are a known authority figure in the community, reputed journals, and science magazines are more likely to contact you for paid offers. Publishing research in popular journals can make you additional income.
- Authoring Books
Not everyone is going to show that level of interest in your research work. To capture the attention of the wider audience, you should consider writing a book. This book can be the distilled version of your work with actionable insights and a reader-friendly format. Publishing your book online can also generate passive income. Interested users will pay you for the digital version of the book.
- Workshops
Utilize your expertise to secure speaking engagements at conferences, corporate events, and educational institutions. These workshops not only pay well but you also get to increase your authority and visibility across communities. Businesses might hire you to educate their employees about the niches that you specialize in.
- Writing for Online Publications
Major online publications pay generous amounts to tenured professors for their contribution and you can also partner with local publications that might need your expertise. Experts are asked to write detailed and well-researched articles about educational topics and other complex concepts. You can use this gig for additional income and all of this can be done remotely.
Conclusion
The strategies outlined above can help tenured professors monetize their expertise. But you should also keep in mind that navigating the complexities of media presence and authority building can be difficult. Most professors don’t have media training and they fail to cultivate relationships with interested media outlets and journalists.
Power Your Research is a unique consultation system where I personally help my clients with increased visibility and authority across different channels. If you are facing any difficulty in career growth or want to generate additional income streams, book your consultation call now, and let’s explore new opportunities beyond academia.
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