Blog – “A Place for Academics.”

Landing media interviews can be a daunting, perhaps even seemingly impossible task to the casual academic observer. But I've been using a 5-step system to land local, national, and international media interviews (TV, radio, and podcasts) for over ten years. If you're...

As an academic you want to build a website that reflects your brand and academic profile. In today's world, it is as important as ever to have a streamlined web presence in order to maximize your potential both inside and outside of academe. One critical factor in...

Research studies continue to find that media coverage and social media visibility increase scientific impact (e.g. citations). Research productivity and impact are typically important factors in promotion and tenure decisions, getting hired as well as marketability....

It’s hard to talk about money. We tend to ask ourselves questions about money and what we feel our worth is when asking to be paid. We often are unable to talk to our peers or ask those in our field what they are making or how much they charge. Therefore, everyone is...